Celebrities are fascinating not only because they are charming and likable, but also because of the clothes and jewelry they wear. This is especially true for jewelry. When people, especially women, see celebrities wearing jewelry, they feel excited and look up to them. Magazines and fans pay a lot of attention to this. The jewelry that celebrities wear becomes a popular style that many others want to copy. Nowadays, this has led to many women wanting to wear the same kind of jewelry as their favorite celebrities, because it’s seen as trendy and fashionable.
House of Praniv founded by first-time entrepreneur Pushpalatha Sundararaj, is today become a hot destination for those looking for such jewelry. The story of how the business was born is also quite interesting.
Hailing from a family with a modest background, Pushpalatha at an early age, was acquainted with the constraints of buying and wearing extravagant jewelry. However, her fascination never dimmed and soon through imitation jewelry, she discovered not only affordability but also a medium to create her own distinctive style. As time passed Pushpalatha delved deep into the intricacies of materials, styles, and designs, and driven by a desire to share her passion, she created House of PraNiv – a space dedicated to creating imitation jewelry with designs that echo the elegance of celebrities. Today, The House of Praniv offers a range of premium and tastefully curated imitation jewelry that resonates with a diverse audience.
A whole range of exquisitely crafted jewelry that is bound to make you shine and radiate happiness…
For Pushpalatha, the ultimate goal of jewelry is to elicit a smile from the woman gazing at herself in the mirror. But that’s not all; she’s ensured affordability, a universal joy.
‘Affordable elegance is my motto for my celebrity-inspired jewelry line. No need to feel the pinch—shop, wear, and shine,’ shares Pushpalatha with a beaming smile.
The envy-inducing collection boasts Kiara Advani’s Bridal Necklace, Ananya Pandey’s Polki Necklace, Deepika’s Oscar Event Yellow Stone Necklace, Alia’s Emerald Necklace Set, Kajol’s Emerald Polki Necklace, and even a Sabyasachi Inspired Sapphire Choker Set. These pieces dazzle with exceptional craftsmanship and designs that set hearts aflutter.
The envy-inducing collection boasts Kiara Advani’s Bridal Necklace, Ananya Pandey’s Polki Necklace, Deepika’s Oscar Event Yellow Stone Necklace, Alia’s Emerald Necklace Set, Kajol’s Emerald Polki Necklace, and even a Sabyasachi Inspired Sapphire Choker Set. These pieces dazzle with exceptional craftsmanship and designs that set hearts aflutter.
To be a jewelry brand always sparkling with style and sophistication…
Having commenced operations very recently, Pushpalatha is focusing on meticulously refining strategies to establish a robust social media presence and elevate the e-commerce website, to effectively bridge connections with customers nationwide. Another move that ranks high on her agenda is to pursue exciting collaborations to amplify the visibility of her jewelry collection.
Amidst all this hustle, a consistent thread weaves through the allure of exclusive designs, flawless craftsmanship, and an ever-fresh offering that is bound to tempt the discerning customer to pick up jewelry that is truly trendsetting.
“As a solo womanpreneur, I am finding it challenging at the moment to handle every single task by myself. But I am also learning so much in the process. I am in fact enjoying the process.” Shared Pushpalatha.
“As a solo womanpreneur, I am finding it challenging at the moment to handle every single task by myself. But I am also learning so much in the process. I am in fact enjoying the process.” Shared Pushpalatha.
Website link – www.houseofpraniv.com
instagram link – www.instagram.com/houseofpraniv
facebook link – https://www.facebook.com/HOUSE-of-Praniv-110194438830051
To read more Startup Stories on Her Startup Story, visit — https://herstartupstory.in/