The nutrition and wellness industry has grown rapidly over the past decade, drawing in countless practitioners eager to capitalise on rising health awareness. Yet amid the noise of fad diets, influencer-driven advice, and one-size-fits-all programmes, a quieter revolution is taking place, led by practitioners who believe that real transformation comes from science, patience, and genuine care. Shruti Kejriwal is one such voice. Since launching her brand in 2017, she has built a practice rooted in clinical expertise and deep human connection, helping over 2900+ only diabetes reversal whereas 6000+ clients served till date and manage complex health conditions, all through the power of personalised, evidence-based nutrition.
From Hospital Wards To A Practice Of Her Own.
Shruti’s journey into nutrition was anything but conventional. After completing her studies, she began her career working in hospitals, then moved on to large corporate organisations. But something always felt off. The gap between what she had been trained to deliver, which was correct, evidence-based nutrition, and what she was permitted to implement within institutional frameworks, left her deeply frustrated. She realised that meaningful nutritional care required the freedom to treat each patient as an individual, not as a protocol. That conviction led her to step out on her own and build a brand where scientific rigour and personalised attention could coexist without compromise.
Starting from scratch was not easy. Shruti came from a business and chartered accountancy family, making her the first to venture into science and healthcare. She had no inherited network, no marketing playbook, and no one to show her the ropes. Every detail, from naming her brand to designing a visiting card, required learning on the fly. She changed her visiting card several times as her identity evolved. With no background in digital marketing, she relied entirely on word of mouth. And it worked. Because when the service is truly good, and truly honest, people talk.
A Scientific Approach Built For Real Indian Lives.
What sets Shruti apart is not just her clinical range, though that alone is impressive. She works with clients managing diabetes, thyroid conditions, PCOD, renal disease, liver conditions, cancer, pregnancy, lactation, and weight concerns across the full spectrum. What distinguishes her practice is the practicality baked into every diet plan she creates. She does not prescribe avocados to people for whom avocados are both expensive and unfamiliar. Instead, she draws on local, seasonal, and affordable alternatives that fit naturally into Indian households and Indian budgets. For her, correct nutrition must also be liveable nutrition.
Her philosophy extends to the relationship between patient and practitioner. She tells her clients two things from day one: never leave the table hungry, and never force feed yourself. She empowers them to reach out between consultations, to text or call when hunger strikes outside the plan, and to trust that flexibility is built into the process. She also coaches them on hydration in practical terms, teaching them to read their own body signals rather than following generic advice. This human-first approach, wrapped in clinical precision, is what keeps her clients engaged and her results consistent.
Eleven Years Of Practice, And A Vision Grounded In Service.
One of Shruti’s most memorable client journeys involved a woman who had experienced a miscarriage and was struggling with both obesity and deep emotional distress. Her gynaecologist had advised weight reduction before attempting another pregnancy. Shruti worked with her steadily, and the results were remarkable. The client lost weight, conceived naturally, and delivered a healthy baby through normal delivery, a rare outcome in a city where the vast majority of births involve caesarean sections. Today, that client remains under Shruti’s care, healthier than she has been at any point in her life. For Shruti, this is what success looks like: not a number on a scale, but a life genuinely changed.
Now in her eleventh year of practice, Shruti continues to invest in her growth through conference attendance, published research papers, and regular certification programmes. Yet her business model remains unchanged in spirit. She keeps her fees accessible enough that clients from lower-middle-class backgrounds and affluent households alike can walk through her door. She does not run paid marketing campaigns. Every client she has ever served came through a personal recommendation. Her guiding belief is simple and rarely spoken aloud in business circles: money is the byproduct of honest, devoted service. For Shruti Kejriwal, that has always been enough, and it has always been true.
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