The fashion industry today is evolving at an unprecedented pace, with consumers seeking clothing that balances style, comfort, and individuality. Women across the world are no longer content with off-the-rack designs that fail to reflect their personality or lifestyle. The demand for versatile, high-quality, and wearable western wear is steadily increasing, creating opportunities for brands that can combine international trends with affordability. One such brand making waves in this space is Tisharth. Founded by Shivani Jain in 2016, Tisharth caters to the modern, independent woman by offering thoughtfully designed western wear that empowers women to feel confident, stylish, and comfortable in their skin.
The Journey Of Tisharth And Its Founder.
Tisharth was born from Shivani Jain’s lifelong passion for fashion. Her love for design started with her mother’s sarees, which she creatively transformed into outfits for herself and her cousins. This early experimentation evolved into formal training in design, and by the age of 19, Shivani launched her first label. After gaining industry experience and working with an export house, she felt the creative urge to start anew. In 2016, Tisharth was launched with the mission of filling a gap in India’s fashion landscape, offering stylish yet accessible western wear for women.
Starting a brand in India was not without challenges. Western wear was largely unexplored in the mid-market segment, and high-end options dominated the scene. Shivani had to educate the market about the value of her designs while ensuring they remained affordable. Today, Tisharth’s dedication to quality, design, and wearable fashion has helped it carve a distinct identity for itself both in India and abroad.
The Brand Philosophy And Unique Offerings.
Tisharth is designed for the independent, modern woman who wants clothing that reflects her strength and personality. The brand focuses on western wear that is both trendy and wearable, aligning with international fashion standards while remaining accessible. Each piece is carefully crafted to combine comfort, style, and quality, making the brand a preferred choice for women who want to express themselves confidently through fashion.
The USP of Tisharth lies in its ability to deliver high-quality, stylish designs at affordable prices. Unlike high-end designers or fast fashion brands, Tisharth emphasizes practicality without compromising aesthetics. This unique approach ensures that every piece not only looks good but also feels right for women of varied lifestyles and occasions. The brand continues to evolve by staying attuned to global trends and customer preferences.
Expanding Horizons And Future Vision.
Since its inception, Tisharth has grown beyond India, gaining international recognition. The brand has participated in prestigious fashion shows in Paris, Milan, and New York, and its collections are available in select stores overseas. This global exposure has helped Tisharth establish itself as a bridge between Indian creativity and international fashion trends, reaching a wider audience of empowered women worldwide.
Looking ahead, Tisharth is focusing on expanding its e-commerce presence to make its designs accessible to every corner of the world. By offering a diverse range of products at competitive prices, the brand aims to cater to women from all walks of life. Shivani’s vision remains clear: to provide women with clothing that empowers them, helps them feel comfortable in their skin, and inspires confidence to represent themselves every day.
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Website: https://tisharthbyshivani.com/
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